Eric Dehm ’15, named one of HillVets 100 of 2017, is connecting veterans across the globe. A Radio Production and Studies graduate Dehm spends his days hosting Connecting Vets’ daily morning show, Morning Briefing.
Examining the increasing importance of visual communication in the practice of public relations, specifically emojis – to affect millennials’ perception of and affinity towards brands.
Medical marijuana’s national profile has increased over the past decade. Political and cultural acknowledgments have furthered the drug’s acceptance, but even with its rise in prominence, there is still more to be learned about this emerging medical treatment.
The objective of this paper is to explore the value that selfies have in regard to Public Relations for brands. Is selfie-engagement an effective way to reach consumers?